10 Fall Hair Color Ideas Trending in 2025

Fall ushers in some of the most covetable hair color trends of the year. It's the perfect hybrid season, when summer's sun-kissed highlights are still passable but you can also nod to winter with some frosty tones. This means, when the fall hair color trends arrive, there's always something for everyone, whether you like your shades warm and rich, cool and clean or somewhere in between.

And this year's fall hair color trends round-up might be the most varied yet. You've got caramel balayage, a new twist on copper, surreal violet highlights, and so much more. So, let's take a closer look at the shades set to flood TikTok this autumn. If you're stuck on what to try for your next transformation, we've got all the inspiration you need...

Try These Fall Hair Color Trends

1. Black Cherry Hair Color

Image Credit: @sarahjourney.wella and @jdixhair

If you're craving a bold fall hair color idea that's in the red family, look no further. While copper colored hair is always trending this time of year, a deep red is bringing the heat as the temperatures drop. Black cherry hair color is as juicy as it sounds, and it gets even more delicious with the help of Koleston Perfect, your colorist's go-to permanent hair color when shine and intensity are on the agenda. Not only is it packed with Metal Purifier technology to free your strands of shade-altering metals, but it's also infused with ME+ dye technology to reduce your risk of developing a new allergy to hair color*. And with a range of vibrant reds across the Koleston Perfect shade palette, it's easy for your colorist to custom-blend your black cherry mane to suit you perfectly.

2. Dark Chocolate Brown Hair Color with Caramel Highlights

Image Credit: @dereqc

Because chocolate and caramel make for the most deliciously decadent duo, our obsession with this dimensional hair color combo knows no bounds. Whether you're a natural brunette looking to add some lightness or a blonde aiming to go a touch darker with the season, this beyond beautiful blend will help you transition a bronde hair color from summer to fall. Ask your colorist to tone your highlights with Illumina Color to get this level of luminosity in every light. It harnesses Microtones to mimic the natural highs and lows in your hair, so you get a multi-dimensional chocolate and caramel mane.

3. Espresso Brown Hair Color

Image Credit: @kianna.hair

Natural brunettes are bound to fall for espresso brown hair; a trend that lets you refine your existing tone with a zero-damage, zero-lift color glaze. SHINEFINITY gives your natural hair an autumn glow-up at the end of a scorching summer, helping you leave brassy lengths and stressed ends in the past, and enjoy an espresso that's worth the buzz. A range of deep, cool tones can be custom-blended to suit you, creating a glossy, translucent veil of color that leaves your post-vacation hair up 50% smoother and softer***.

4. Cinnamon Spice Hair Color

Image Credit: @thehaircompanysheffield

Move over pumpkin; cinnamon is the spiced shade of the season, whether you lighten it up with hints of blonde or give it a deeper auburn look. While pumpkin spice hair tends to feature more vibrant orange tones, cinnamon spice leans towards a truer red, giving you a fall hair color that feels bright and optimistic for the months ahead. Want in? Ask your colorist to use the red shades of Illumina Color to mix up your look, so you get a youthful, radiant, 100% natural-looking cinnamon shade. This breakthrough formula harnesses Microlight technology, which helps to protect the clarity of the hair cuticle and allows light to actually enter strands for an inside-out glow.

5. Old Money Honey Blonde Hair Color

Image Credit: @moniqueliacastro

While cool blondes – from ash to platinum – usually dominate the cooler months, Old Money Honey Blonde is keeping us warm with its rich, lustrous finish. Think of it as the cashmere scarf of the hair world; the coziest and most luxe accessory, delivering a burst of sunshine as the days get shorter. Want the same gilded golden glow but with a darker twist? Try honey brown hair, which exudes radiant richness on a deeper level. Don't forget to ask your colorist for a SHINEFINITY Color Glaze to create the look; a zero-lift, zero-damage, demi-permanent toner that envelops strands in a translucent veil of color for 250% shinier hair****.

6. Rooty Silver Blonde Hair

Image Credit: @crystalteach

If you love a cool-toned blonde, don't panic – icy shades are still hotting up, but instead of the platinum blondes we wear in winter, silver hues are taking the lead. That effortless rooty finish that went viral through summer is staying but the lengths are going crisp, bright and clean, with the uncompromised vibrancy and shine of Color Touch delivering just the right level of metallic shimmer. This vegan, ammonia-free, demi-permanent color is ideal for your silver transformation, not just because of its flawless, true-to-tone finish, but because it comes in over 100 shades. With so many options, it's easy for your Wella colorist to fine-tune cool blondes, ensuring a shimmery hue that flatters your skin tone perfectly.

7. Surreal Dusk Hair Color

Look Credit: @jhair_stylist

Have you ever coveted a hair look from TikTok only to find out it's not real? We've been hearing this more and more in salons, as AI-generated photos become more prominent. But what if we told you that even the most unreal AI creations could be brought to life, no filter needed? Now, with Wella's new Surreal Color menu, we're taking looks from screen to salon, so you can flaunt it filter-free.

Surreal Dusk is just one of these six services and it's a flawless choice for fall, featuring ultra violet highlights through a dark brown base that mimics the sky lit up at dusk. Painted through a natural black or brown base color, these vivid hair colors are the work of Color Touch, our vegan, demi-permanent formula, available in 100+ show-stopping shades. Want in? The first step is finding your nearest Wella salon. Then simply show your colorist this fall hair color idea, and they'll take care of the rest.

8. Color Depositing Treatment Masks

It's more than a shade – it's a hair treatment that has us falling this, uh, fall. If your end-of-summer mane is in need of reviving, Color Fresh Mask will restore salon-worthy color in just 10 minutes. It's a pigmented hair mask that's designed to be applied to clean, damp hair after shampooing, then left on for the full 10 minutes to work its magic, before you rinse it out thoroughly. While nothing can replace a salon visit when it comes to flawless hair color, a 10-minute session with Color Fresh Mask is ideal for those cozy pamper nights in, granting hair a hint of pigment that leaves it brass-free, beautiful and bright.

9. Face-Framing Highlights

Image Credit: @danielmbeauty

If you're looking for a way to keep summer's sun-kissed tones intact while still looking fall-ready, take all of your existing highlights darker and richer except through the face frame. In fact, this is a great time to bump up the brightness at the front with BlondorPlex, your colorist's go-to lightener for face-framing highlights that are gentle on your hair. Not only does this breakthrough bond-strengthening formula give you up to 9 levels of lift, but it also leaves you with up to 97% less breakage**. Plus, it harnesses a specialized anti-yellow complex, so you'll get the brightness without the brassiness. That halo of color is your secret to a glowy complexion long after the sun has gone.

10. Rosy Beige Hair Color

Image Credit: @harishair

Pastel hair? In fall? Yep, we were skeptical about this one, too, but for those who can't resist a touch of rose, dusty pink hair is coming through with an autumn-ready aesthetic. The trick to making it seasonal – not spring-like – is working with hints of earthy beige and brown tones, so the pink shade feels cozy, calming and comforting. Try this one on an already-cool blonde or ash brown base by applying the Color Fresh Mask in Pink Blush at home. Leave it on for 10-20 minutes, and then rinse to reveal sheer, pinky hues that fade beautifully true-to-tone.

Ready for your glow-up? Beautiful hair is about more than just color – your hair care regimen is crucial too. To find the best products suited to your needs, check out our virtual consultation tool and reveal your bespoke routine in minutes.

* FOR PEOPLE NOT ALLERGIC TO HAIR COLORANTS

Although the risk of developing a new allergy is reduced, there remains a risk of allergic reaction that can be severe. Always ask your stylist to perform an Allergy Alert Test 48h before each coloration. Strictly follow safety instructions. If you have ever experienced an allergic reaction to hair colourants, you should not color. ME+ is present in specific shades of Pure Naturals, Rich Naturals, Vibrant Reds, Special Blondes and Deep Browns of the Koleston Perfect brand.

** When using Wellaplex N°2 with Blondorplex, versus Blondorplex alone.

*** Instrumental testing versus our regular demi-permanent color.

**** Versus untreated bleached hair.